Company DVD proves to be an effective sales tool - delivering a complex message faster and making it easier to understand

TAC is a fast growing innovative company, expert in providing the technologies and services that enable efficient management of buildings. Customers can integrate heating and cooling, access control, security monitoring, ventilation, fire and smoke control and lighting across enterprises. This approach reduces training and maintenance costs for the customer and increases energy savings. It also adds value by collecting and sharing vast amounts of pertinent facility and financial data, which helps customers run more profitable buildings.

The company commissioned Quiet Storm to produce a DVD that would clearly explain how its state of the art central support facility in Cheshire could deliver business value to customers. TAC also asked if the production team could meet a tight deadline and prepare an initial programme edit in time for a presentation at a top level company meeting involving its European Directors. This was only two weeks away so preparations and filming at the site in Warrington began immediately.

Quiet Storm worked closely with TAC staff to obtain the footage needed. This partnership was also crucial during the editing process to ensure that a first copy of the DVD would be completed in time for the meeting. Once this deadline was met, and the presentation successfully delivered at the Directors’ meeting, the next stage of the project could begin.

TAC customers were filmed, endorsing the company’s service, and further editing produced a finished DVD around 9 minutes long that could be used by the business development team.

Paul Burley, TAC’s Director of UK Support was in charge of the project. He said: “We had previously been using a slide presentation to sell our services and due to the technical nature of what we do, this was extremely long. Our central support facility in Warrington is very impressive and we thought a DVD rather than photographs would demonstrate this.

“For this project we had to get a lot done very quickly and I spent a weekend at the Quiet Storm studio to help get the first edit ready in time for our important meeting. Following this we were able to film additional footage and carry out further editing to create a DVD for our sales team. We have worked with Quiet Storm on a number of occasions now and I am extremely pleased with the service delivered by the team.

“I have used the DVD myself a number of times now with customers and have found it highly effective.”

Back

More News From...

Adding a touch of glitz and glamour to the Chamber Business Awards thumbnail

Adding a touch of glitz and glamour to the Chamber Business Awards

Read more >
Giving maternity wards tours a virtual bump thumbnail

Giving maternity wards tours a virtual bump

Read more >
Breedon Group’s video goes with the flow thumbnail

Breedon Group’s video goes with the flow

Read more >
Quiet Storm has got you covered with GDPR thumbnail

Quiet Storm has got you covered with GDPR

Read more >
Strategic direct marketing programme generates £100,000's in new business thumbnail

Strategic direct marketing programme generates £100,000's in new business

Read more >
Video Sells Product Not Yet Available thumbnail

Video Sells Product Not Yet Available

Read more >