How video took a popular event to new heights

30 April 2012

Polished video presentations by the Bowmer & Kirkland Group Board of Directors were a key factor in making the latest Chairman’s Night ‘the best ever’.

The event, held every three years, is a chance to bring all 1,400 employees together under one roof to celebrate achievement within the Group and present long-service awards.

“It’s always a great night for everyone, a mixture of formal proceedings and fun, and we wanted to make it even better,” explains Sarah Millington, Group PR Manager. “In the past the Chairman has been solely responsible for delivering a 45 minute speech with slides. We wanted to change the format, update our approach and bring the presentation element to life for the employees in the audience. We asked Quiet Storm to help us introduce video into the proceedings.

“Our five Board members were each allocated a number of the 27 companies within the Group to report on and individually presented their piece to camera. To illustrate their narrative, Quiet Storm filmed on location at a number of our construction sites. We worked together on the editing and produced a 25 minute slick and professional video that the audience could totally relate to. It really enhanced the whole evening and the general consensus was it was the best Chairman’s Night ever!”

The Bowmer & Kirkland Group is one of the largest and most successful privately owned Construction, Engineering, Development and Homeland Security Groups in the UK. The triennial Chairman’s Night is always keenly anticipated by staff and introducing a video element was hugely successful at this latest event held at Derby’s Assembly Rooms.
Quiet Storm use the latest technology to create affordable, high quality productions and were chosen for the project because of their proven expertise in this field. Responding to the Bowmer & Kirkland brief, Quiet Storm’s camera crew shot a variety of location footage at sites around the Midlands and filmed the Directors’ interviews at the Group Head Office in Belper, Derbyshire.

Switching the Board of Director’s message from live delivery to video footage made timing of the whole event much easier to manage and increased the pace of the evening. It also brought the key messages to life and increased the entertainment value of each presentation.

Sarah added: “Presenting to camera is quite daunting for some people but the Quiet Storm cameraman was very relaxed and put our Directors at ease. They were all very happy with the final result. Using a combination of video, audio and people up on the stage was clearly a winning formula.”

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