Helping HCC share its message

1 May 2023

The North East and Yorkshire Haemoglobinopathy Coordinating Centre (HCC) for sickle cell anaemia is led by Sheffield Teaching Hospitals NHS Foundation Trust at the Royal Hallamshire Hospital in Sheffield.

Working in collaboration with Leeds Teaching Hospitals NHS Trust and Newcastle Upon Tyne Hospitals NHS Foundation, the HCC supports the provision of specialist and non-specialist haemoglobinopathy services to adults and children with sickle cell disease.

It aims to provide a high-quality service, in line with the requirements laid out by the Specialist Commissioning Board, offering a caring, adaptable and patient-centred approach to the management and long-term care of patients, and to build on and spread best practice throughout the network.

Quiet Storm has worked on several major NHS web projects in the past, so when the HCC was looking for a new website, we were recommended by the local NHS Trust to provide the solution.

An engaging digital platform

The HCC was looking for a new online platform to share its information and resources with patients and healthcare professionals. We created a simple brochure website with an intuitive navigation structure and clear user journeys for patients and healthcare professionals. It has dedicated sections containing information about the HCC, its services and locations, along with a secure password-protected education portal for registered users.

It’s mobile-responsive and fully optimised for search engines. The content management system is easy to use, meaning the HCC’s admin team can quickly add new content and information to the site as it becomes available. It also has a dedicated news page and events section, clear calls to action throughout the site and an easy-to-use contact form for anyone wanting to get in touch.

Delighted with the results

“We worked closely with the Quiet Storm team to develop the new website and are delighted with the results. We wanted to create an online home for all the information and resources we have to the HCC, to make it easy for patients to access them. Personally speaking, it also makes my day-to-day role a lot easier because I can coordinate everything through the website.

“It gives us the perfect platform to display the HCC’s capability and capacity in all the areas of sickle cell research, treatment and care, and highlight our latest news and projects. Reaction to the site has been extremely positive. It works brilliantly as a marketing tool to potential partners and is a great resource for interested members of staff and patients who want to know more about our work.”

Shana Jae Newman HCC Operational Manager, North East and Yorkshire Haemoglobinopathy Coordinating Centre

View the new website at www.ney-hcc.co.uk

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